By: carlos Calderon
we are Branding marketing
In the contemporary context, the emergence of social media has driven a significant transformation in the social and psychological dynamics of individuals. An increasingly prevalent trend is the construction of a digital identity, where users create and maintain an idealized persona for their virtual audience. However, this practice is not without adverse effects, which are addressed from both psychological and psychiatric standpoints.
Constructing an identity on social media can lead to a dissociation between the real self and the virtual self. This phenomenon can induce a lack of authenticity in social interactions, fostering a distorted perception of reality and consequent dissatisfaction with the genuine self.
Furthermore, the commitment to maintaining this identity can elicit significant levels of stress and anxiety. The pressure to uphold an impeccable image and garner continuous validation can engender a chronic state of alertness, with negative implications for mental health and emotional well-being.
In the event of being unable to sustain this idealized façade, the repercussions can be profound. Loss of acceptance on social media platforms can trigger a spiral of feelings of shame, personal devaluation, and deteriorating self-concept. These factors, collectively, can precipitate the development of psychological disorders such as depression and anxiety.
From a psychiatric perspective, individuals prone to constructing an identity on social media often exhibit traits of narcissistic personality and a compulsive need for external attention. These characteristics are associated with a constant quest for validation and admiration, as well as a tendency towards unfavorable social comparison.
The construction of an identity on social media can generate significant adverse. The dissociation between the real self and the virtual self, the stress associated with maintaining an idealized image, and the negative repercussions in case of failure, stand out as critical aspects. Individuals predisposed to this practice often display narcissistic traits and a compulsive need for external attention, factors that contribute to the complexity of this phenomenon in the medical-psychological realm. It is imperative to address these issues from an integrated perspective that recognizes both the psychological and psychiatric aspects involved in the construction of identities on social media.
